Search Engine Optimisation (SEO)
'Build it and they will come' does not apply to websites.
It is simply not enough to ‘have a website’, that website needs to be found, and the way people find websites is via search engines.
Search engine optimisation (SEO) is online marketing by increasing a website’s visibility on search engines without adopting a Pay Per Click advertising campaign. Often called organic search results, our natural search engine optimisation is the method used to gain higher rankings on the leading search engines.
To achieve good organic listing on Google can offer a huge boost to your business, but to achieve these requires considerable knowledge of how search engine algorithms work and the keywords potential customers would search for in relation to your industry.
There are numerous methods we can use on your website to achieve better listings. Some are simply correcting errors that the search engines don’t like and others include changes to the underlying code, navigation and structure of your site.
How Much Does Natural Search Engine Optimisation Cost?
Our search engine optimisation services are unique to your site and are customised to meet either your requirements or budget. For many sites, natural search engine optimisation can work out much cheaper than a pay per click campaign. That said, if you are competing in a crowded sector and expect to get to number one on Google then often your only option would be a pay per click campaign. However, there are other ways in which we can promote your site and business.